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Argyle Communications opens federal public affairs practice in Ottawa

Parliament building in Ottawa, Canada

(Ottawa, Canada, October 30, 2014) – Argyle Communications, one of Canada’s largest independent public relations firms, today announced the opening of a federal public affairs practice in Ottawa. Argyle has done extensive work in government communications at all levels – federal, provincial, municipal and international – and is well-placed to deepen its activities in the nation’s capital.

The award-winning firm, headquartered in Toronto since 1979, is led by CEO Daniel Tisch, a former senior political advisor and public servant in various departments, and past chair of the public relations industry’s global professional body. Tisch and the Argyle team are well-known for communications, advocacy, crisis management and stakeholder consultations on some of the most complex issues in the public sector. These include food and drug safety, environmental issues, health care, transportation, infrastructure, urban affairs, agriculture, R&D, financial services, international trade, child welfare and procurement.

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October 30th, 2014 | Posted in News | 0 Comments

PR’s creative expansion

This article originally appeared at marketingmag.ca.

By hiring creative directors and launching branding and design services, are PR firms reinventing themselves?

One of the hottest trends in public relations is the investment by leading PR firms in their creative capabilities. Some are partnering with creative agencies. Others have hired their own creative directors. Argyle Communications has taken a slightly different approach, launching a brand counsel and design subsidiary (see last week’s post). What’s behind this trend, and what does it say about the business of public relations today?

All evidence shows that PR is enjoying rapid growth and increased relevance. In an age in which communication power is in everyone’s hands, the core capabilities of PR professionals – earning attention rather than paying for it, and building relationships with audiences who have the power to talk back – have never been in greater demand.

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October 20th, 2014 | Posted in Ideas, News | 0 Comments

YOUR BRAND, POWERED BY COMMUNICATION

Argyle launches new brand counsel and creative design consultancy

Daniel Tisch and Jean-Pierre Veilleux

(Toronto, Canada, October 16, 2014)– Argyle Communications, one of Canada’s largest independent public relations firms, today announced the launch of a new subsidiary, Argyle Brand Counsel + Design. ABC+D combines branding, design, communications and public relations to influence how the public perceives and interacts with brands, the cultures they create, and the ideas they promote.

Branding is increasingly crucial in integrated communications and the addition of ABC+D’s capabilities ensures Argyle’s clients get top-level strategic and creative brand communications advice and services.

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October 16th, 2014 | Posted in News | 1 Comment

Argyle in photos

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